Sun Awareness
It’s a fact: Overexposure to the sun can result in skin cancer. Overexposure to ultraviolet (UV) radiation from the sun or sunbeds is the main cause of skin cancer. In the UK more than 8 in 10 cases of melanoma, the most serious type of skin cancer, could be prevented through enjoying the sun safely and avoiding sunburn.
Sun Awareness is the British Association of Dermatologists’ (BAD) annual campaign to raise awareness of skin cancer. The campaign runs from April to September annually and includes Sun Awareness Week in May. The campaign is two-pronged and combines prevention and detection advice. The first aims to encourage people to regularly self-examine for skin cancer. The second is to teach people about the dangers of sunburn and excessive tanning, and to discourage people from using sunbeds, in light of the associated risks of skin cancer. In addition to public education about the dangers of sunbed use, the BAD has also been involved in campaigning for legislation to regulate the sunbed industry and is continuing to push towards further and improved regulation. BAD
Jake Quickenden presents Teenage Cancer Trust's Shunburn campaign.
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